Blogging is a new form of media today. No one knows exactly when people started to blog, but since then the blogosphere (the world of blogs and bloggers) has evolved so much. There has been thousands of thousand blog since then and there are hundreds of blogs started every day. People choose to blog for so many reasons which include fun, personal log, sharing with friends, make money (and this will include all sorts of advertising revenues, product launches, selling own products, affiliate business and so on), establish online presence, share knowledge and so on.
Twitter is another online evolution or revolution which has attracted millions of people. People who sell, who buy, who look for information and who share information assemble there and tweet, tweet and tweet. Bloggers especially use Twitter to let their followers know about their blogs, or in other words, they use Twitter as their tool of promotion.
There are lots of people who debate on the pros and cons of both blogging and tweeting. There has been lots of comparative discussion on this topic in the direction of which one is better. From my own perspective, I give below 3 reasons why tweeting cannot replace blogging.
The 140 limitation:
Yes, as everyone knows, Twitter implements the 140 character policy. You can only post a tweet not exceeding 140 characters; this also applies to direct messages. But for blogging you don’t have such restriction. After all, it is your blog and you can write as much as you want. You can be as elaborate as possible or you can also choose to keep it short if you wish. There are no restrictions on how much words you can use to make your point clear.
Twitter is good for updates. It is good for promoting your content, with a short tag and possibly a keyword (the hashtag) along with a short link to the webpage you are talking about. You can also post short updates about you and what you are up to. But you cannot be so very expressive, for which you need to use multiple tweets. In short, I would say tweeting is like instant messaging and blogging is like writing an email.
Establish voice:
With blogging you write articles in a topic you are passionate about. Even if your blog about different topics, you can establish you writing and authoritative voice. You can brand yourself with your type of writing and the information you share. With a tweet, of course you can do the same but just do a comparison of your tweets with your blog posts. How much informative, in-depth you blog posts are in expressing your voice? Do they compare with your tweets? I bet not!
Accessibility in the web: Outstanding Vs Noise
You blog posts stay there, so prominent. You have a domain with a nice name. You have loyal readers and even a stumbler (I don’t mean only those who come from Stumble Upon, but general stumblers, literally) and a stranger to your blog can identify all the pages easily. All your blog posts have a distinct page, and they can be easily reached from anywhere (if they are search engine optimized and provided you have a nice and easy navigation).
On the other hand, you tweets can only be accessed from one page, “your tweets” page from your profile. On the Twitter home page, your tweet is just one among thousands of tweets and is most probably lost in the noise of other tweets. It is really hard to find one of your old tweets, no matter how important it might be.
Having said all these, Twitter is still the #1 and the best online promotion tool for your business. Millions of people assemble there, so you have lots of people to hear what you say. But the same applies with blogging. Your blog is on the web and it is available to be easily found in all searches. The point is about what you use blogging and tweeting for. You cannot certainly replace tweeting for blogging. They are two different aspects of sharing content on the internet and one cannot replace the other.
May be I should write one article about why blogging cannot replace tweeting too!
What is your opinion? Please do share in the comments.
Article by JaneSheeba
+Jane is the founder of Problogging Success. She is an expert blogger, consultant, freelance writer and blog designer. Don't forget to get your hands on two FREE Ebooks she offers.
Jane has written 287 awesome posts for Problogging Success.
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I never found twitter much useful.. Its good for following the celebrities.. I prefer facebook to twitter..
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