Blog Traffic: What You Should Be Really Looking At?

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Blog traffic is what denotes gets appreciation from the audience. Out of the hundreds of thousands of blogs available on the web, very few blogs get noticed and become popular and ultimately, will have a very huge following.

How to measure the success of any blog? As everyone things of, the answer is blog traffic. The higher the blog traffic is, the higher the popularity, in general. But this need not be always true, coz there is also blog traffic that just doesn't convert.

But for this post, let us assume that if we manage to get enough blog traffic, then we also can manage to make that traffic to convert.

However, there are many myths in the process of confirmation of means of channels that bring blog traffic. … [Read more...]

Digital discoveries

Google Personalized Search: Who Decides Your Site Visibility?

personalized search get your cup

Personalized search is something Google came up with recently and this is hitting people in so many directions. Some website owners are annoyed, while some are happy.

So what Google's personalized search has done?

Search is personalized to a point where no two people will see the same search engine results page (SERP) for a given search (keyword).

And how does Google do this? Google personalized search is due to a lot of parameters but mostly based on your connection with Google and connection with others in social media.

Let me illustrate with an example. Below is the screenshot of the SERP I got when I search for "Google plus pages" with Google personalized search enabled (of course)

Given that I am friends with people like [Read more...]

Email Marketing: 4 Great Ways to Turn It Into a Money-Making Tool

Email

Who says email marketing is a thing of the past? Indeed, e-mail marketing has been around since the advent of internet commerce but that doesn’t mean that it’s too outdated to work its magic.

It’s true that people get tons of emails daily from different subscriptions and they might simply ignore another coming from you. So if you’re looking for a sure wire way to get some sales going then here are a few tips to boost your direct email marketing.

Hoard Tweetimonials and Promote Them

Word-of-mouth is one of the most proven ways to start a phenomenon. Marketers have used testimonials from people as the most effective way of promoting their brands. Tweets, the modern equivalent of word-of-mouth, are a great way to boost your products. Search … [Read more...]

StumbleUpon: Use It Right For Your Blogging Success

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StumbleUpon is one of those places where bloggers go for promoting their stuff. There's usually a mixed feeling about StumbleUpon. Some bloggers absolutely want it for traffic while some other absolutely don't want it.

Mostly the latter is the case because StumbleUpon is known to create a lot of bounces on any blog. StumbleUpon is not a place where most people stop and look. It is a portal of highly busy people, or I might even call, impatient people; myself included.

With StumbleUpon, everyone is in a hurry with just a curious eye to see if something catches their attention; if nothing does, press, press and press the Stumble button, that's it!

So what does it mean to your blog in terms of bounce rate?

Bounce rate is nothing but a measure of how many people just rush out of … [Read more...]

Best Dieting Practices For Blogging Productivity

This post is for all the bloggers who are working day and night in front of their PC to stay ahead of the competition and be consistent. Most often, bloggers face a situation called writers block. The reason behind this situation could be bad eating habits. Food is the fuel for your creativity.

Writing is a more demanding field than any other mind freezing job in the market. If you are writing occasionally its OK but if your job demands 24/7 commitment or you have a certain deadline to meet, then you will be the victim of severe mental stress which can lead to some serious state. Honestly it’s as tiring and boring as observing the grass grow.

As the mind can directly affect your mood and energy, on the other hand, energy can affect your mind … [Read more...]

Social Media Marketing: 5 Time-Sensitive Ideas For Bloggers

Social-Media-Marketing

You can’t possibly quantify the huge benefits of using social media as a marketing weapon. Bloggers are the most prolific people on earth that I know, considering the great thoughts that fly through their minds daily. Even at that, they still coordinate the thoughts, bring it under control, take simple words and turn them into powerful life-transforming information.

And most importantly, they make money from their efforts.

When you incorporate social media marketing into these lines of controlled systems, your success would be widely spoken of. As a social media examiner, I’ve come to realize that what happens outside there is the determining factor to your success or failure.

If you’re not well spoken of outside the blogosphere, growing your blog is like climbing Mount Everest. Make it worthwhile; follow these five … [Read more...]

Google Plus Pages: How To Create A Page On Google+

create google plus page

Google has launched Google plus pages. It is a great opportunity for any business to have their own page on Google+.

Earlier Google+ was only supporting personal profiles and not any business profiles. Now just like Facebook, Google plus has also given a nice chance for its users to differentiate between a personal profile and a business page.

This way things are really going to be targeted and professional. Here's a short video tutorial on how to create a Google plus page for your blog or business.

Steps to create a Google plus page
  1. Go to http://plus.google.com/pages/create.
  2. Pick a category.
  3. Give a name to your page (usually the name of your blog), fill in your website url, click agree to terms and press "Create".
  4. Enter tag line, upload photo (a logo of your blog/website/business), click continue.
  5. Click … [Read more...]

Reputation: Why Managing Your Online Reputation Is Important

online reputation management

You know that in life you only get one chance to make a first impression. That is absolutely true - literally. The first impression someone has of you can only occur the first time they meet you.

When you meet someone for the first time they are going to feel a certain way about you and it can be positive or negative. Just like when you visit a web site for the first time.

With regards to people, after they’ve gotten to know you a little better, they may change their perception of you. They begin to associate a reputation with you. Everyone wants a good reputation.

No one wants to be “that” person thought of in a negative way when their name is spoken. “Oh, I know Henry. He is a ….” Fill in the blank.

Bad or negative reputation

If you have a negative reputation with a certain group of people, you can either work … [Read more...]

Facebook Fanpage Customization: How To Add An RSS Tab?

Facebook-Fanpage-Customization1

I recently wrote a post on Facebook fanpage customization where I demonstrated how to add a Twitter tab to a Facebook fanpage. The post also has a demonstration video, so don't forget to check it out.

Now its time for another Facebook fanpage tutorial. This is about adding an RSS feed tab to your Facebook fanpage.

Integrating your blog's RSS feeds to your Facebook fanpage is a nice addition and helps your fanpage visitors to know more about your blog.

Here are a couple of screenshots that show the tab in action.

Don't worry that if you dump your entire blog (as RSS) in your Facebook fanpage then visitors won't come to your blog. In fact after installing the tab on my Facebook fanpage, I found that the traffic from Facebook … [Read more...]

Facebook Fan Page Customization: How To Add A Twitter Tab

Twitter tab on Facebook fan page

Facebook continues to be the social media marketing platform, I mean, the BIG platform. Everyone hangs out there on business (and also for fun).

You can see people and companies, hanging out there at Facebook to create a change :).

Hence marketing anything with Facebook can go viral easily, if done properly.

In this post I will show you how to add a Twitter tab to a Facebook fan page. Here are a couple of screenshots of the tab in the Problogging Success Facebook page.

This tab shows the latest tweets from your Twitter stream (you have to give the Twitter username), a link to your Twitter profile with an option for people to follow you. This is therefore is a nice addition to your Facebook fan page; it combines your Twitter marketing tweets with your Facebook fan page and it also allows an … [Read more...]