Problogging Success

While I'm starting to write this post I have Market Samurai look for the appropriate keywords to use, but I know what I want to say, ask and suggest.

Because people who make a sustainable blogging income don't blog around great keywords, they blog around what they know, what they're passionate about. Because you won't make a sustainable blogging income until you...

If you want to blog as blog business and make a living of it, of the sustainable and passive income kind, you have to find something you're absolutely passionate about.

Google’s latest search algorithm updates have gotten everyone left and right talking about the importance of content marketing.

The content needs to be well written, properly managed (i.e. timed and delivered) – not to mention the importance of publishing it on the right channel as to make sure that your client gets the biggest bang for its buck.

While all is well and good with the above pointers, a key element is missing from this equation.

How does one get to the point where content marketing is regarded as equally important by everyone involved, from the client to the audience to the strategists and creative delivering the campaign?

Often enough, especially when marketing services are done in-house rather than outsourced to a marketing agency, content marketing will be strictly regarded as a cool buzz word to toss … [Read more...]

If you are following me for a while in the blogosphere, you would have heard from me time and time again, saying guest blogging is golden.

I am not going to discuss the benefits of guest blogging in this post. I’ve talked a lot about it in many places.

But just to give you a pinch of what I mean and what I enjoy everyday, let me mention a few pointers, briefly.

The power of guest blogging is phenomenal. You may not realize its power until you try it out yourself.

If you follow some simple (doable) strategies, you can reap great benefits via guest blogging.

The blogosphere has many … [Read more...]

Writing blog content is one of the most challenging issues many bloggers face. It is usually fun, but not all times. And when you have to create content in and out for your blog, newsletter, article marketing, guest blogging etc. blog content creation can become a tedious task.

I often get asked: How do you start writing a blog post, Jane?

And here is my answer to this question. In this post I explain exactly how I start writing a blog post.

I'm diving right in.

Fixing yourself on the topic means getting hold of it in your head, in the first place. If you do not have a … [Read more...]

It's been barely 9 months since I started blogging and I have learned a lot about blogging. It does not mean I am an authority. I have just begun the gorgeous journey which I hope will be a pleasant one.

Whether it be so or not, there's no looking back. OK. Let me not beat about the bush. Coming to the point...

Most bloggers want to share their personal achievements and setbacks in blogging as they march through (blogging) life. In this article, I would like to share with you the things I have learnt as a blogger.

Well, now, I understand that blogging is not all about writing and publishing a post in my blog. Many things go into it.

I have heard many bloggers say '[Read more...]

These blogs are the heavyweights of marketing on the Internet. Ideas and news that start from these sites may spread all over the industry in days or even hours. Read them and stay at the cutting edge.

Seth Godin is internet marketing's best kept secret.

It doesn't matter that you'll never find a single SEO tip or Adsense guide on his whole site. Everyone still reads him, even the ones that deny it.

His value-based approach makes Seth Godin the Warren Buffett of marketing and the father of post-dotcom-era marketing theory. He also happens to be one of the best copywriters you'll ever read.

He is a link to their blog: http://sethgodin.typepad.com/

A headline or title is one of the first, if not the first, element that a person sees on any given page. It grabs the person’s attention and gives the individual an idea of what to expect in the content.

The headline is sometimes compared to making a promise, with the content delivering on that promise. Normally, you need to make the promise first before you show people how you can deliver. This can be a challenge when it comes to producing content.

A lot of writers prefer to write the content first before thinking of a suitable headline. However, the technique can sometimes result in boring titles. With writing the headline first, you have a better idea of how to write and present the article to fit the tone of the headline.

[Read more...]