These blogs are the heavyweights of marketing on the Internet. Ideas and news that start from these sites may spread all over the industry in days or even hours. Read them and stay at the cutting edge.
Seth Godin is internet marketing’s best kept secret.
It doesn’t matter that you’ll never find a single SEO tip or Adsense guide on his whole site. Everyone still reads him, even the ones that deny it.
His value-based approach makes Seth Godin the Warren Buffett of marketing and the father of post-dotcom-era marketing theory. He also happens to be one of the best copywriters you’ll ever read.
He is a link to their blog: http://sethgodin.typepad.com/
One of the Internet’s top content marketers, Brogan devotes his slick and well-designed blog to making killer content.
Unlike Copyblogger, Brogan ranges over all different media — if you want to learn the finer points of incorporating the latest video platform into your business, Brogan will probably tell you how weeks before most people notice the platform exists.
He is a link to their blog: http://www.chrisbrogan.com/blog/
HubSpot Inbound Marketing
High-level strategy from am inbound marketing software firm. Hubspot focuses on everything you need to get customers coming to you instead of the other way around.
The genius of HubSpot’s approach is it does a neat end-run around the increasing tendency of your audience to filter out regular marketing messages.
This fits neatly with what the other blogs detail in depth… but HubSpot’s strength is the way they fit it into an overall strategic approach that makes you more money.
He is a link to their blog: http://blog.hubspot.com/
Undeniably the king of internet marketing blogs, Darren Rowse got to the top by being worth following. All this despite a surprisingly narrow focus.
ProBlogger is not an “internet marketing” blog, nor even an “SEO” blog. Yes, they cover these things, but always do it in a way that’s relevant to professional bloggers.
He is a link to their blog:http://www.problogger.net/
Search Engine Land
If there’s a #1 most popular SEO blog, it’s Search Engine Land. Founded by search engine news king Danny Sullivan, they provide general search engine news and extensive, well categorized article archives. If you want good solid SEO advice, Search Engine Land will deliver.
He is a link to their blog: http://searchengineland.com/
SEO tools keeps even people who hate reading coming back over and over again.
Posts on SEOmoz are written by a broad spectrum of contributors on such a wide range of topics that there’s something for everyone here. There’s a side bonus: SEOmoz being run by a software company, they’re not trying to sell you SEO consulting services like some of the other top blogs.
He is a link to their blog: http://www.seomoz.org/blog
Another big-fish SEO site, SEObook’s claim to fame is their extremely high quality longer-form posts. Hence the “book” in their name. What they have to say is always fascinating, even if it takes a little while longer to read.
They get interviews and case studies you’d never imagine seeing anywhere else, while their contributors know how to write so the posts are useful to you. Snorkeling your way through their archives is an easy way to kill a lazy Sunday afternoon.
He is a link to their blog: http://www.seobook.com/
The Internet’s #1 copywriting site, and arguably the #2 marketing blog internet-wide. Want your writing to sell? Read Copyblogger. Brian’s focus on web copywriting means he teaches the art with an eye to SEO and the other nuances of selling to the digital masses.
If you ever need ideas for headlines, just reading the list down the right side of the page is inspiration enough. Thanks to his stature, he gets interviews with luminaries like Seth Godin, too.
He is a link to their blog: http://www.copyblogger.com/blog/
The somewhat classier approach to make-money-online. ShoeMoney is oriented towards larger pages and sites, with correspondingly larger amounts of money coming in.
You’re much less likely to see ads for “$3000 a day” systems, but you will see posts on topics like avoiding lawsuits. Their forward-looking approach means they’re still worth reading for beginners.
Here is a link to their blog: http://www.shoemoney.com/
Tom is a freelance writer for blogs such as problogger and wehostinghub.com.