The best thing about having a blog is that when it successfully attracts search engine traffic or bags a pretty good amount of money so that you feel on the top of the world.
But the art of becoming a successful blogger is not the hardest thing in the world although it is not too easy either. Organic traffic is very important and reliable for every blogger to have a steady and promising traffic than through referrals or other sources.
Here are few points which will help you write a good keyword optimized post. A keyword enriched (not stuffed) post will surely be helpful to improve your search engine ranking in Google’s search results page.
Selection of keywords
Before blogging you should understand it for sure that high traffic does not always mean high profit. There are number of successful blogs which bags a huge amount of profit but attracts only a moderate traffic.
Here you have two genuine options. You can use high end traffic keywords but there is no guarantee that they will surely help your blog to attract high search engine traffic. The other option is to choose keywords that target an average number of traffic but surely makes huge profit by resulting in increased proportion of visitors. These keywords can be called profitable keywords. And as I have mentioned earlier high traffic and high profit do not necessarily have a causal relation; the choice is yours.
According to a recent article published in the Information week, maximum of the traffic gets generated by four words queries although three words or two words queries also generates traffic. So you should optimize your blog in such a way that against the input of any four words phrase related to your blog it shows up, that is, the long tail keywords.
Keyword implementation
The second very useful tip to design an attractive and equally profitable blog is the correct implement or placement of keywords. Before I elaborate the point try to understand a prospect of human psychology which says that the greater you can hammer something into a human mind the easier he or she will feel attracted to it or remember it.
In your blog you can repeat a keyword which projects your business as much as you can (although it has an exact ration. You can google it if interested). Just keep it in mind that it should not sound monotonous. Use the word everywhere from your post title to the page URL name, from category names to permanent links.
This will make Google to show off your blog frequently.
Understanding right posting time
You should understand the proper posting time and the frequency of posting for your blog. It is recommended that there should be a consistency between publishing every two blog posts. The question is how you will understand the proper time and frequency of posting. Always keep an eye on your blogs statistic.
Find out how frequently you are being spidered. Then finalize the posting time and frequency. For example, if you are being spidered more often speed up your posting frequency or if you are being spidered less often you can cut down the frequency of posting. Although at first it will be a little tough to understand the equation consistent practice will work.
Jane’s note: IMO, blog posting frequency is something that the blogger chooses according to the demand in their niche, their comfortable frequency and many other factors. I wouldn’t recommend a blog update frequency to synchronize with search engine crawls since they are not consistent. Consistency is the key, the frequency can be anything that suits the blogger and the niche - more discussion on this here.
Regular updates
For a successful blog regular update is very important. Keep updating you blog frequently and that will result in attracting more and more visitors to your blog. You can also try to design your blog in such a way that your pages gets categorized fast and in this way you can go on for a long time without a steady update to your blog. And in this way Google also will not have a problem with your blog.
Set up feeds
Do not forget to enable the site feeds of your blog. Through your site feed you can actually advertise your blog successfully through content syndication. Use the keyword which you wanted to be noticed in the post title and post description. This will potentially increase search engine traffic of your blog.
The last but not the least tip is to provide people twice more than what they look for. But the offering should be relevant of course. Be sincere and follow all the tricks of blog SEO and keep blogging.
Saikrishna is a student of Computer Science & Engineering and he is also a part time blogger who blog at TSKSOFT. Started blogging in 2010 for fun and later its became a profession, helping co-bloggers and sharing the knowledge to everyone from what he learned.
angel says
yep v do follow d rules cause v r the rule makers and rule breakers good work sai
Thank you Angel
These are good principles to improve traffic sources from the Search Engines, angel, but clearly it is not easy technique.
Once we do better we are done getting high impact of traffic from search engines, but the start up requires initial hard work.
Thank you Trung.
Yep, Sai - If we could do everything better than our competitors, we would get what we want not only getting high impact of traffic from search engines (money, subscribers, comments … much more)
Yes Trung, Its a fact that if you have a good standing than your competitors then you get more traffic and whatever you said in the above comment.
Thank you.
I agree with the hard work, hence keyword “work”. Most people these days do not know that word.
Thanks for the info bro.
Very helpful for fresh new bloggers.
@Srihari : Hi Sri, Its so cool to know its useful for you. Thanks for having your time in reading the post. I wish you follow the steps as said.Have a nice day.
I wish could be half successful as you are in SEO. this is one thing that goes over my head
Yeah for beginners SEO is a complicated one but once we understand, it can bring you more traffic and ranking. Although content is more important factor.
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Thanks for your valuable comment Tushar
Very well said Sai …”high traffic does not always mean high profit” Agree with you that optmizing for long tail keywords is truly beneficial.
@Salman: Basically the first step is to have is Loyal Readers. Once we have, it will be big turnout which automatically brings more traffic. Glad to know you found the post useful
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Making the post on SEO related to help us increase organic traffic is a great idea. Use of keywords is very appreciated Thanks for the post.
Hey srikanth glad to have your valuable comment. How was your blogging going on
rajaspidey says
cool info bro !! might be usefull to me cz i have idea about creating blog !!
Thank you @rajaspidey, Just let me know if you need any more queries.
Have a nice day
Great post.
Search engine traffic in the best when you want to a good conversion rate.
I agree bro, Organic traffic increases not only a good conversation rate but also good ranking.
Thank you.
linda says
Well written post.
Nothing can beat the organic traffic and when it comes to MMO, SE traffic is the best you can have.
Hi Linda, i agree with your comment
Glad to know you found something useful here.
Happy Blogging.
Hi Sai,
Nice post as usual,it is nice to be hear on the blog reading your post
You had discuss some very vital points regarding blogging succes.
Most important you have mention that the blog should be updated regularly which google likes as google wanted to share fresh and relevant search to the end user
Thanks.
Thank you Ashok, I see your going good in launching your new SEO services for WordPress users. Its great to hear more from you.
Have a nice day.
Ana says
Wow! Thanks Sai ! These are very useful tips. Blogging is becoming very popular. And I read them alot, keywords and subject are the main attraction by far. Keep it up!
Ana.. i agree keywords and the content is more important in SEO, Although the format of the post is most important while we use the number of keywords in it . Thanks for having some time in reading my post.
Denise Smith says
Very good advice.
I might add that it makes sense for you to post to other people’s blogs…and that will help to attract traffic back to your blog. Getting people to initially read your posts and then subscribe to your feed can be challenging.
Writing in your own voice in a familiar style will help your audience connect with you. It’s an area that I need to work on!
Its not a big challenge to get readers/visitors subscribe to our feed, Once after we have good ranking and content which attract them. Basically visitors who visit the site come for content they require, but some sites are totally filled up with ads and stuff which is not related. Backlinks play a role in getting traffic from related sites, So people with same interest may get interest in subscribing your site feed. Glad you find the article useful.
Happy Blogging Denise.
some detailed information on your post Saikrishna. Good to see that you have made a good effort to highlight all the importance of seo.
Glad to know you found my post useful for you. Thanks for your valuable feedback Eddie
I had to buy a plugin to really get the benefits of search engine traffic. It was “too time consuming” to write “perfect” blog posts that were optimized for search engines without understanding exactly what to do. Now, things are a lot easier, and the traffic is much higher than before.
What I have discovered is that search engines keep sending traffic for a very long time, and that’s why it’s so important to use the right keywords. I have had a few posts that has been at the top of Google for apx. four years, and I’ve received close to 100 visitors a day for almost four years, and that’s completely free traffic.
What is the average for visitors on blogs? I have several different blogs and have seen anywhere from 50 to 1000 visits per day.
I don’t really know what the average visitors on blogs are, but it’s not really about the number of visitors, it’s more about the quality of the visitors. For instance, I get about 150 - 200 visitors to one blog posts every day, based on search via Google. But, close to 90% of the people to that blog post are leaving right away.. because that blog post isn’t related to what my blog is about (I’ve written a tutorial about how to create lists on Facebook, and my blog is about marketing). I could have had 90% less traffic as long as they’d stick on my blog
Great point - bounce rate is important too than.
Jens, i agree with you search engines send us more traffic if we use the right keywords. Can you say me the bounce rate?
My bounce rate is right now about 37% according to Clicky. It used to be a lot higher.
Hi Jens, its a good impact having only 37% Bounce Rate. Even the visitors are not getting what they required from your blog as you said in the above comment, I mean landing pages. But even though its so good to know that the bounce rate is very less when compared to this point. This means users also tend to read other articles too
That’s the first I have heard about the timing of your posts on a regular basis - I understood about the frequency but not timing. Interesting post and thanks for sharing!
Glad to know you found interesting.
Thanks Lisa
Hi Lisa, have a look to the comment made for Gowtham in this page. Your ComLuv link juice has been taking by Feedburner instead of getting to your site/blog. Follow the steps i said for Gowtham.
Happy Blogging.
Nice article. Yes After SERP Best sources is Soical media sites. Thanks for sharing the info.
I agree with you my friend
Social promotion helps to get more visitors converting them to readers but it totally depends on our site and niche.
SEO may sound a little complex to newbies in the beginning. But it is worth learning it. The traffic from search engines is highly targeted than any other traffic sources and so the conversations are very high.
Nice post Sai
Thank you bro for having your valuable comment
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I Think Regularly Updating the Blog gets good Traffic to every Blog. In case of keywords, it helps you to rank higher in Search Engines. Every Bloggers should regularly Update his Blog.
Thank you bro
glad to have your valuable comment, updating the site regularly is more important but frequency of the posts is also a mandatory. Implementing related keywords in the post drag more traffic from search engines.
Nicely explained.Search engine traffic plays a vital role to improve traffic to a blog.So SEO is a very important.Thanks
Thank you Goutham and i found that your comluv link posted here is not bringing you a backlink, I mean it is stealing by feedburner(no linkjuice for your site). Don’t worry you need to just change your Feedburner settings. Just do as i said, Here you go
Step-1 : Login to your FeedBurner account.
Step-2 : Click on the Configure Stats at the left side bar.
Step-3 : after clicking the Configure Stats, you will find “Item link clicks” in the window, just Uncheck the box “Item link clicks