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How To Enhance Your Business Through Effective Email Marketing?

February 6, 2014 by Guest Author 7 Comments

There are different ways to promote a business. You can promote your products and services through online and offline. Over the years, online media have been established and it is consistent in delivering the greatest impact in less time. Email marketing has unique advantages over other forms of online marketing methods and strategies. Let us check how you can utilize email marketing to further your business by building lasting relations with customers. What and why? Email marketing is nothing but conveying the message to prospective and existing customers through emails. You can utilize the emailing system to send customized messages at regular … [Read more...]

Digital discoveries

My Blog Promotion Secrets Revealed

January 23, 2014 by Guest Author 58 Comments

Honestly speaking, I was thrilled when I received Jane’s email asking me to write a guest post for her on social media blog promotion because this was one topic I've often been asked about.

So, since it would help me share my blog promotion secrets with all of you, beside it being only my second guest post - I couldn't refuse her :) Blog promotion using social media is very dear to my heart because it’s about something that has always worked for me, right from the time I started blogging. People have always wondered and inquired as to how my blog posts get so many social shares. Everybody does share on social media, but not everybody gets the results as I do. For my recent [Read more...]

How to Use Smart Keywords for ECommerce Websites

January 21, 2014 by Guest Author 10 Comments

The world of e-commerce business has become extremely competitive. I can bet, no matter how unique you may claim your services or product to be, there is essentially going to be a lot of tough competition, making it inevitable for you to market your business in every possible way.

Your objective of undertaking marketing activity should ensure two things:

1) Let as many potential customers be aware about the product or services you are offering

2) Ensure the product is promoted well, so that the customer is interested in buying it from you.

As so many ecommerce businesses are selling the same product as yours, it is important that potential customers are able to find you on the Internet. But, the challenge does not end here. As it is also essential that customers find you, before … [Read more...]

Lead Generation and Content Marketing

January 18, 2014 by Guest Author 5 Comments

No matter what content one writes, it is important for it to be compelling and engaging. The very foundation of a lead generation system is based on content that is interesting enough to hook readers and keep them informed, even when they are just skimming the page. And this truly is a harsh, but conceivable fact. Most readers only seem to skim articles, stories, and other forms of content.

This means that it takes that much more effort to create content that is relevant, display it in a manner that logical and clear and have a definitive order to it. Lead generation would be incomplete if you lose your reader with tiresome, tedious content that is not valuable or interesting.

[Read more...]

3 Tips To Make Online Marketing Work For You

January 7, 2014 by Guest Author 7 Comments

As a company, marketing is one of the biggest facets as to whether or not you're successful. If you want customers to visit your website or purchase your products, you need to market to them effectively.

Most companies have realized that online marketing is the way to reach their consumers, so they're actively creating websites and other digital marketing tools in order to reach out to these consumers. Some companies, though, make the mistake in thinking that as long as they have an [Read more...]

3 Awesome Blogs Every SEO Should Regularly Visit

December 24, 2013 by Guest Author 14 Comments

When you spend your working days reading blogs, stalking writers and keeping one toe dipped in a pulsing stream of information twenty-four/seven, you pick up a hefty reading list of URL’s you just have to visit.

It becomes a morning ritual, as commutes roll by leisurely and the time it takes to move through the city no longer annoys you, as productivity has many guises and the smart devices of today are in close proximity to a truly round-the-clock workplace.

A lot can change in twelve hours, six or two, as SEO thrusts itself forward out of the link building strategies of old and into principles centralized around semantic search. But how does one stay updated, without trawling … [Read more...]

How to Get Those Unpleasant Blogging Tasks Out of Your Way

November 19, 2013 by Guest Author 16 Comments

Let’s imagine these four scenarios and what they have in common:

Proofreading a blog post
Handling nasty customer feedback related to your information product
Writing your next e-book
Going through the junk comments on your blog

All of these things are something you have to take care of at some point and they are all either boring or unpleasant. For instance, if we take point #2 (handling nasty feedback related to your information product), you can probably find dozens of reasons for not taking action on it right away. In other words, procrastinating is so much easier than taking the bull by its … [Read more...]

Organizing Your Workspace To Increase Blogging Productivity

November 5, 2013 by Guest Author 31 Comments

We've all seen it: writers with overflowing ashtrays on their desk, bloggers with a computer area that looks like it was hit by a whirlwind, and home offices that are infused with children and general household chaos.

While there can be benefits to being yourself in your work space, sometimes changes are necessary in order to ensure that you find yourself in the kind of environment that encourages the very best in you in every single thing that you put your hand to.

When it comes to health, you are what you eat; conversely, when it comes to be a successful web writer, you are where you work. Make your workspace a safe haven and a place that encourages everything you need it to with these five tips on … [Read more...]