Marketing is one of the scariest departments of blogging (SEO is another one of those).
The word “marketing” sounds too geeky and too alien that it makes most bloggers faint; as if it is not for the faint hearted!
And in fact marketing is not a separate department as many bloggers think of! It is so very well integrated within whatever you do with blogging.
You write a blog post - that is marketing
You leave a blog comment - that is marketing
You do a guest post - that is marketing
You share your blog post in social media - that is marketing